“Thanks to support of RevelX we have achieved an all-encompassing market outlook while bolstering our capabilities in strategic decision-making.”
Arthur van Schayk, CEO at Remeha
The client
Remeha is part of the BDR Thermea Group, one of the worlds leading suppliers of indoor climate solutions for both residential as well as commercial buildings. Remeha has been steadily growing its geographical presence in north west Europe and its portfolio of products and solutions. The company is market leading in boilers, heatpumps and complete systems including heat recovery, solar panels, airconditioning and associated engineering, project management and maintenance services.
The solution
We devised an effective solution by first identifying the primary market drivers. Subsequently, we constructed a quantitative model that allowed for the manipulation of these drivers, enabling the creation of diverse market scenarios. Through a series of collaborative sessions with Remeha’s management team, we thoroughly discussed and validated these scenarios, ultimately selecting the one that best aligned with the available data and the team’s professional insights. This process facilitated the establishment of market share development goals, serving as the foundation for a multi-year strategic sales forecast.
The results
Remeha successfully contributed to the development of a robust market outlook for heat pumps, ensuring that their parent company obtained a comprehensive understanding of the market and its potential. Furthermore, the management team solidified their perspectives on the market and their aspirations within it. Additionally, the quantitative market sizing and sales projections model created during this process proved immensely valuable for other strategic business planning endeavors. Overall, Remeha achieved an all-encompassing market outlook while bolstering their capabilities in strategic decision-making.